Submitted by ekd1994 on 06/16/2011 02:25 AM Flag This Paper
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Discuss Two Compliance Techniques By Emily
To offer balanced analysis of two compliance techniques within this essay, we will study the compliance techniques of door in the face and foot in the door technique. These social influencing techniques are related to the general idea of reciprocity and also other differing factors that manipulate human behaviour. Studies suggest that society will comply more willingly if they feel pressure that influences them to do so.
Before covering compliance techniques, we should first have a general understanding of the meanings and definitions of the techniques used. Compliance can be defined as the result of direct pressure in response to a request. The reciprocity principle –which covers the two techniques of door in the face and foot in the door- is defined to be ‘the social norm that we should treat others the way they treat us’ – John Crane. Essentially, the social norm is that we should treat others the way they treat us. With this brief understanding now and bearing these definitions in mind, we can now begin to value and discuss the two compliance techniques.
Door in the face technique fundamentally relies upon human emotions and ethics. Essentially, a request is made that sounds outrageously ridiculous, and thus is refused. A second request is made, which is always far more reasonable and with the refusal of the first request in mind, the person is more likely to agree to the second request. As previously stated, this is due to society’s need to comply, as in not doing so, people will feel excessively guilty refusing twice. A study that supports the analysis above was conducted by Cialdini et al. This entailed Cialdini asking students to volunteer to counsel juvenile delinquents for two hours a week for two years (first request), followed by him asking if the students would be willing to chaperone the delinquents to the zoo for a day (second request). Just over 50% agreed to the zoo trip...