Beh 225 Balanced Scorecard

Beh 225 Balanced Scorecard

Week nine: Balanced Scorecard
Gregg P. Ward
Htt/220
May 1,2011

Week nine: Balanced Scorecard
      A balanced scorecard is the evolution of the EIS into an organizational report card for top-level management that was originally popularized by Kaplan and Norton.   The basic layout may change from one business to another but the basic purpose is still the same: determine how well the business is doing.   The scorecard gives a composite of multiple measures that include “guests, employees, owners and investors, suppliers, franchisees, allied partners, government, and community.”   Once broken down into categories these areas look at things like finances, Operational statistics, competitive activity and positioning, internal factors, employee measures, guest perspectives, supplier relationships and performance, environmental concerns, community, external factors and assessments for learning and innovation. The point of this system is to put together measurements that help the management monitor a property’s performance, see areas of concern, come up with solutions and then measure the success of the solutions and be able to new directions and possibilities. The system is designed to record the history and predict the future.
      Collection of the data is for the most part the responsibility of the management and the IT department; each group is responsible for their area and report to the upper level management. The information that is collected from one department such as housekeeping for example may be utilized by the front desk admissions when booking a client who may have allergies and needs to have special linens and soaps.   By having all the information available at their fingers they are able to accommodate that client and hopefully keep the client coming back for the good customer care.   Another instance of different departments being able to utilize the scorecard could be that the property needs a new night shift manager for their new branch in...