Business Plan

Business Plan

Sports Bar Business Plan
Johnathan Adams
University of Phoenix
415/Business Law
December 21, 2009









The primary goal of this sports bar is to strive to be the premier sports bar in this area. The idea is to be one step ahead of all the competition. We want our customers to enjoy themselves more when they visit our establishment. It is our goal to have state-of-the art television sets. Also have enough where you can watch any game you want to.   We also would like to have a variety of food items to choose from on our menu. Not only do we want our customers to visit us to watch the sporting event, we also want them to visit us because the food is great. We want our customers to have the best dining/ entertaining experience possible. In order to achieve our main goals we are going to focus on the following: product quality. Not only fantastic food but the best service possible. We will have to focus on finances in order to open up at more locations in the future. We will focus on controlling costs at all times without any exceptions.
There are going to be many different things we would like to offer our customers. The number one thing we would like to offer is the best atmosphere possible for them to watch their favorite sporting event. We want to offer them the best food possible while watching their sporting event. Along with the food we will have alcoholic beverages. We will have pool tables inside the bar, and arcade games. The idea is to have everything there in one place so the customers will not feel the need to vacate our facility and go some place different. We are going to focus on themes for the bar that have mass appeal. We are going to have distinctive designs that catch the eyes as soon as you walk in the front door. We would like to also at one point have celebrity events when professional athletes make an appearance that the bar. We will also have retail merchandising, so customers can buy items of their favorite team.
The...